eBPF Foundation Brand Guidelines

These guidelines outline the general rules for anyone who wants to use eBPF Foundation brand assets. Consistent use of our logo and assets helps people easily identify references to eBPF Foundation and protects our trademarks. It is important that your marketing materials use eBPF Foundation standards and use our approved assets correctly. Please note that any and all use of eBPF Foundation’s trademarks must comply with the Linux Foundation Trademark Usage Guidelines, in addition to the visual branding guidelines shown on this page.

Slide Template

Community members representing the eBPF Foundation can utilize this slide template for any presentations they are conducting on behalf of the Foundation.

Our Logo

Our logo represents our worker bee ethos. It represents us as an organization, the amazing people who work in our community, and the members who support us. It is also a reflection of our purpose and professionalism. It is important that it is always used the right way, so that people are able to identify us at a glance.

Primary Logo

This is our primary logo and should always be used where possible.

eBPF Foundation Logo Variations

In the instance where the full-color logo can not be used, there are two variations available.

The logo should be displayed in white when used against a dark background.

The dark logo should be used in print where color or white variations are not usable.

In the instance where the full logo can not be used, eBee can also be used by itself in either color, black, or white as suited.

Colors

The primary colors for the main eBPF Foundation brand consist of a dark blue, light blue, and yellow.

eBPF FOUNDATION DARK

PANTONE® Black C

CMYK 0,0,0,1

RBG 0,0,0

HEX #000000

eBPF FOUNDATION YELLOW

PANTONE® Yellow C

CMYK 0,12,100,0

RBG 255,255,0

HEX #FFE100

eBPF FOUNDATION BLUE

Pantone® P Process Cyan C

CMYK 100, 27, 0, 6

RGB 0, 174, 239

HEX #00AEEF

eBPF FOUNDATION COOL BLUE

Pantone® P 115-2 C

CMYK 14, 5, 0, 1

RGB 217, 241, 253

HEX #D9F1FD

Legal

By using eBPF Foundation brand materials, you agree to The Linux Foundation Trademark Usage Guidelines, these eBPF Foundation branding guidelines, and all eBPF Foundation rules and policies, as may be updated from time to time. You also acknowledge that eBPF Foundation is the sole owner of eBPF Foundation trademarks, promise not to interfere with eBPF Foundation’s rights in them, and acknowledge that goodwill derived from their use accrues only to eBPF Foundation. eBPF Foundation may review use of the branding materials at any time and reserves the right to terminate or modify any use.

Fine Print

In general

Please don’t use our name, logos, or screenshots (“brand materials”) in ways that may be confusing, misleading, or suggest our sponsorship, endorsement, or affiliation. And please don’t edit or change eBPF Foundation logo — we like it how it is!

Advertising, promotional, and sales materials

Please check in with us before using our logo on websites, products, packaging, manuals, or for other commercial or product use. It’s ok to say in text “Member of eBPF Foundation” (as long as it’s true!).

Education and instruction (books, guides, publications, and conferences)

You can use our brand materials for educational and instructional purposes, but please remember that it shouldn’t be confusing or misleading, or suggest our sponsorship. We generally don’t allow use of our logos or screenshots on book covers, for example.

Also remember to include this statement (or something like it) in your printed materials: “(Title) is not affiliated with or otherwise sponsored by eBPF Foundation”

Products, websites, names, and logos

Please don’t use our name as a part of your company or service name, website name, trade name, or product name. Don’t use our logo or incorporate our logo into yours. Don’t use a domain name containing “ebpffoundation” or any confusingly similar words.

Linking to eBPF Foundation

If you want to promote your organizations affiliation with eBPF Foundation, you can use our logo if it meets our guidelines. For example, “[Company Name] is a member of [linked logo].”

Merchandise

While we do produce t-shirts for our events that have our logo on them, we don’t generally allow third parties to make, sell, or give away anything with our name or logo on it.

Attribution

Please include appropriate attribution of eBPF Foundation’s ownership of its trademarks when you use them. This attribution notice can be included in the fine print at the bottom of your content. An example is: “eBPF Foundation and eBPF Foundation logo design are registered trademarks of eBPF Foundation.”